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Panini America Partners with NASCAR Champion Joey Logano for Xfinity Series Race at Darlington

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Panini America has announced it will be the primary sponsor for the No. 15 AM Racing Ford Mustang, driven by two-time NASCAR Cup Series champion Joey Logano, at this weekend's Xfinity Series Sports Clips Haircuts VFW Help a Hero 200. The race will take place on Saturday, August 31st, at the legendary Darlington Raceway.

Logano has been a key part of Panini’s athlete roster since 2019, serving as the brand’s racing trading card ambassador. His involvement has been instrumental in promoting multiple Panini NASCAR products and marketing initiatives, including the highly coveted Panini VIP Experience sweepstakes at the Daytona 500.

"Bringing back the fan-favorite Panini Prizm paint scheme on the No. 15 Panini America Ford will be exciting to see on the track at Darlington this weekend," said Jason Howarth, Senior Vice President of Marketing and Athlete Relations for Panini America. "We are proud to partner with AM Racing and, of course, with Joey Logano, who has played such a vital role in our NASCAR initiatives over the years."

Panini has had a presence as a primary sponsor in the Xfinity Series every season since 2019. Earlier this year, Panini also sponsored the No. 4 Ford Mustang, driven by Josh Berry at the NASCAR Cup Series Brickyard 400 in Indianapolis, featuring a special paint scheme highlighting basketball star Caitlin Clark. The Panini Prizm paint scheme for Darlington aligns with the upcoming release of Panini's Prizm NASCAR trading card series.

AM Racing team president Wade Moore shared his excitement about Logano’s return to the No. 15 car for this weekend's race. "We are thrilled to welcome Joey back to AM Racing at Darlington Raceway. He performed exceptionally well for us at the Chicago Street Course in July, and we are looking forward to another great race at one of NASCAR’s most prestigious tracks."

This race marks Logano’s second start in the No. 15 AM Racing car this season. He previously finished 8th at The Loop 110 in Chicago on July 6th. With 30 career victories in the Xfinity Series, Logano remains one of the most experienced and successful drivers in the field.

"I’m really looking forward to racing the No. 15 Panini America Ford Mustang at Darlington," said Logano. "Darlington is a tough but exciting track with its older surface and tight racing close to the wall. The extra seat time this weekend is a bonus, and I’m pumped to have Panini as my primary sponsor. I’ve had success at Darlington in both the Xfinity and Cup Series, and we’re hoping to add another win to the books by taking the No. 15 Panini America Ford Mustang to Victory Lane on Saturday."

With a history of success at Darlington and a strong partnership with Panini America, Joey Logano and AM Racing are poised for another competitive run at one of NASCAR’s most storied tracks.