News

Panini America has announced an exclusive agreement with Jalen Milroe, the junior quarterback for the University of Alabama Crimson Tide, to produce autographed trading cards. Milroe will be featured in Panini’s collegiate product lineup, including their Instant Card platform, which highlights the top players and performances from each week of the college football season. In addition to his trading cards, Milroe will also be involved in various Panini marketing campaigns.

Milroe has been one of the standout quarterbacks in college football this season. So far, he has accounted for 23 total touchdowns—12 passing and 11 rushing—and has thrown for nearly 1,500 yards while leading Alabama to a 5-1 record. Last season, Milroe played a pivotal role in guiding Alabama to a 12-2 record, winning the SEC title and securing a berth in the College Football Playoff. He was named MVP of the SEC Championship game after leading the Crimson Tide to a victory over the top-ranked Georgia Bulldogs. Milroe also earned second-team All-SEC honors for his performance in 2023.

This partnership with Milroe further strengthens Panini’s growing influence in the collegiate NIL (Name, Image, Likeness) space. Recently, Panini introduced "Panini College," a NIL-focused platform that gives athletes from partner universities the opportunity to have their own Panini trading card under the Panini NIL brand. The platform, available at www.college.paniniamerica.net, launched with football and volleyball athletes from Ohio State, Nebraska, and Texas, with plans to expand to more schools and sports in the near future.

“Jalen is one of the premier players in college football and a tremendous addition to our roster of athletes,” said Jason Howarth, Senior Vice President of Marketing and Athlete Relations at Panini America. “He’ll be a fantastic partner as we continue to grow our Panini College platform and expand our product offerings.”

Milroe joins a growing list of college football stars who have exclusive deals with Panini, including Quinn Ewers, Arch Manning, Dylan Raiola, Julian Sayin, and Zachariah Branch. Panini continues to focus on collegiate athletes, bringing fans exciting products tied to some of the most prominent names in the game.

Reflecting on the partnership, Milroe shared his excitement: "Growing up, every kid dreams of having their own trading card, and now, to partner with Panini and have that dream come true is something really special. Panini has some of the most popular trading card brands among college football fans, and I'm thrilled to be a part of it."

With Jalen Milroe’s growing reputation in college football, this partnership offers fans and collectors a unique opportunity to connect with the star quarterback through Panini’s high-quality trading card products.