News

For this year’s All-Star Game in Arlington, MLB Network and Topps have teamed up to create a unique series of trading cards featuring MLB Network’s on-air talent in a heroized fashion. Given MLB Network's ownership by Major League Baseball and Topps being an official partner, the collaboration was a natural fit.

The special edition cards feature well-known MLB Network personalities such as Harold Reynolds, Greg Amsinger, Lauren Gardner, Robert Flores, Lauren Shehadi, Mark DeRosa, Yonder Alonso, Chris Young, Brian Kenny, and Intentional Talk’s Siera Santos, Ryan Dempster, and Kevin Millar.

These commemorative cards will be distributed at the MLB Network/loanDepot photo activation in the All-Star Fan Village. Fans can collect the cards from Saturday, July 13th through Tuesday, July 16th, by taking a photo at the activation station, with each fan receiving a pack containing 10 cards.

For avid collectors, signed copies of these heroized cards will be included in Topps’ Update release this fall, post All-Star Game.

“With baseball fans skewing younger, it’s crucial to find new ways to engage both casual and hardcore viewers,” said Josh Lite, MLB Network’s VP of Promotional Media Strategy. “By teaming up with Topps, we decided to heroize our MLB Network broadcasters in a unique way to drive awareness and engagement. The QR code on each card extends the fan experience, giving fans insight into who MLB Network is and what we’ve built over the last 15 years.”

Each card includes a QR code that directs fans to a comic book story titled “The Stars of MLB Network.” Though the full content hasn’t been released, it promises an entertaining glimpse into the network’s personalities.

“Baseball cards are part of the fabric of our game, so this is really cool,” said Intentional Talk’s Siera Santos. “They were very generous with their artistic renderings—I think they maybe flattered us a little too much.”

These heroized cards not only celebrate MLB Network’s talent but also aim to engage a younger demographic, blending the nostalgic appeal of baseball cards with modern digital interaction.